Wednesday, 13 June 2012

'Max & Jasper' Logo Creation

As part of my final project brief I wrote that I wanted to experiment with some graphic design, I'd decided on my name, just a simple 'Max & Jasper' - named after my characters, so I started quickly sketching out ideas. This is the origin of the design that has practically stuck from the start:




I then designed it properly in Illustrator and starting playing around with colours, tilts and the widths of each letter:

However, given that my final piece designs (for illustrations and models) are much more bright in colour, I spent an hour yesterday re-choosing each letter colour and then printed them onto nice thick, slightly textured paper:

 And then I have spent this evening cutting them out and sticking them together with 1-2mm pads to create some depth and shadow. 

I now intend to pierce some tiny holes the the corners of the A, ampersand and S/P and hang them from each other. The whole design will be hung from a fishing rod, held by a model of the main character,  'Max', at the top of my exhibition boards falling in place next to my set design :)




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